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Barbara Kruger


Barbara Kruger was born in Newark, New Jersey, in 1945. After attending Syracuse University, the School of Visual Arts, and studying art and design with Diane Arbus at Parson’s School of Design in New York, Kruger obtained a design job at Condé Nast Publications. Later, she worked as a graphic designer, art director, and picture editor in the art departments at “House and Garden,” “Aperture,” and other publications. This background in design is evident in the work for which she is now internationally renowned. Kruger layers found photographs from existing sources with pithy and aggressive text that involves the viewer in the struggle for power and control that her captions speak to. In their trademark black letters against a slash of red background, some of her instantly recognisable slogans read “I shop, therefore I am,” and “Your body is a battleground.” Much of her text questions the viewer about feminism, classicism, consumerism, and individual autonomy and desire, although her black-and-white images are culled from the mainstream magazines that sell the very ideas she is disputing.

If there is an artwork by Barbara Kruger that you are specifically looking for but not listed on this page, please feel free to get in touch and we would be happy to try and source it for you.